News & Views

A diverse group of people of all ages engaged in conversation at an event, creating a lively and inclusive atmosphere

  • Audience Engagement

    A diverse group of people of all ages engaged in conversation at an event, creating a lively and inclusive atmosphere
    The 60-Year Age Gap in Your Audience: A Survival Guide for Modern Events

    04 July 2025

  • Thought Leadership

    Headstone with ESG
    If ESG’s Done For, What Fills the Gap for Events?

    03 July 2025

  • Thought Leadership

    Still life image showing various business role concepts represented by differently coloured pawns arranged on a plain surface.
    Stop Losing 20% of Your Audience: How to Build Neurodiversity-Friendly Events 

    27 June 2025

  • Event Masterclass

    Two people shaking hands at a networking event, symbolising professional connection and collaboration
    10 Corporate Event Ideas: How to Create Moments of Serendipity That People Remember

    26 June 2025

  • Event Masterclass

    Two people engaged in conversation at an event lead capture station, with two iPads mounted on stands for data collection
    How to Optimise Event Lead Capture: A Practical Guide to Getting More Leads at Events

    23 June 2025

  • Event Masterclass

    Aerial view of a group of people networking at an event, gathered in small conversational clusters across the venue floor
    Mastering Networking Events: A Guide for People Who Hate Small Talk

    18 June 2025

  • Thought Leadership

    Group of people shaking hands at an event, symbolising genuine human connection and the building of professional relationships
    B2B/B2C Events are Dead – The Future is Human Connection

    11 June 2025

  • Event Masterclass

    Person holding a pen and reviewing pages of analytics, calculating return on investment (ROI) data by hand.
    What is Event ROI? A Comprehensive Guide

    10 June 2025

  • Thought Leadership

    Artistic image of a person’s head with the brain visible, symbolising cognitive science, memory, and mental processes
    Why Your Event Content Isn’t Sticking (and How Cognitive Science Can Fix It)

    04 June 2025

  • Event Masterclass

    Happy man at event
    What Makes an Event Memorable? Build an Event Management Plan That Sticks

    29 May 2025

  • Event Masterclass

    Person in a wheelchair attending an accessible event, engaging comfortably in an inclusive and thoughtfully designed environment
    Inclusive Event Management: A Guide to Accessible, Virtual, and In-Person Events

    28 May 2025

  • Thought Leadership

    Corporate event sounddesk setup featuring a microphone and audio control equipment to manage event sound quality
    The Future of Corporate Events in 2025: AI, Hybrid, and ROI Trends

    22 May 2025